In today’s society, everywhere you look there are ads. Promotional advertisement is were some company’s now a days spend most there money, but is it really that important to advertise? In the alcohol business there are so many laws and regulations to advertising.
Whether it be on TV, on the radio, etc, the majority of these alcohol commercials sounds the exact same, because they have so many rules in witch to abide. For example the most noticeable law is that they are not aloud to promote drinking or consumption of the product in anyway. If you watch TV, you can always catch a beer commercial or two,
Next time you’re watching, pay close attention and you will see that they never actually drink the product.
You may have noticed that not only is there a lot of alcohol adds lately, but there are a lot of adds to combat this. AA for example, also known as Alcoholics Anonymous, have numerous commercials out to try and combat this. They talk about how drinking affects you social life, your judgment, your motor abilities, etc. These ads are not to promote the product, but to bash it. Even though they are not bashing a product in particular they are surely lowering the sales of the other companies.
With all these different views on alcohol being sent to the public, in every different way imaginable, witch way is the public going to turn? Is this all really worth the money spent, or should these company’s invest more money into how the product looks, tastes, etc to get more sales. Personally I believe that there should not be any advertisement in any way about alcohol. If this were to be the case, life would be so much simpler. A lot of money would be saved, the smaller companies would have a chance on the market (those who may not be able to afford advertisements yet), and the public would be able to make up there own mind, not only on the product, but on the whole alcohol aspect.
Just a thought…
Whether it be on TV, on the radio, etc, the majority of these alcohol commercials sounds the exact same, because they have so many rules in witch to abide. For example the most noticeable law is that they are not aloud to promote drinking or consumption of the product in anyway. If you watch TV, you can always catch a beer commercial or two,
Next time you’re watching, pay close attention and you will see that they never actually drink the product.
You may have noticed that not only is there a lot of alcohol adds lately, but there are a lot of adds to combat this. AA for example, also known as Alcoholics Anonymous, have numerous commercials out to try and combat this. They talk about how drinking affects you social life, your judgment, your motor abilities, etc. These ads are not to promote the product, but to bash it. Even though they are not bashing a product in particular they are surely lowering the sales of the other companies.
With all these different views on alcohol being sent to the public, in every different way imaginable, witch way is the public going to turn? Is this all really worth the money spent, or should these company’s invest more money into how the product looks, tastes, etc to get more sales. Personally I believe that there should not be any advertisement in any way about alcohol. If this were to be the case, life would be so much simpler. A lot of money would be saved, the smaller companies would have a chance on the market (those who may not be able to afford advertisements yet), and the public would be able to make up there own mind, not only on the product, but on the whole alcohol aspect.
Just a thought…
1 comment:
Our world is destroying itself by it's own inventions, how ironic! Good choice though, I agree with you, people realize the different brands of beer and liquor there are, it should be up to them to check them out once they're in the LCBO or something, keep it up!
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